GROW AND EXIT PARTNERS · A CAC MEDIA & PUBLISHING COMPANY · FREE WEBINAR
How to Grow from $8M to $50M in 12 Months
Go-To-Market Strategies for Founders
Free. Sign up takes seconds. We’ll email you the calendar invite.
What to Expect
Serious founders only, sign up now to reserve your seat.
This is a real Zoom meeting with Corinne and fellow founders, not a webinar casting. There will be 5 min of live Q&A at the end. While we all intend to watch webinar playbacks, we never do, so prioritize this meeting if you are serious about growth.
8/14/2026 9:30AM Pacific Time
“Because the purpose of business is to create a customer, the business enterprise has two – and only two – basic functions: marketing and innovation.” – Peter Drucker
Founders are great at innovation, making technically superior products that solve a real market problems, but go-to-market is where they fail. Why? Attracting the right buyer at the right time in a noisy marketplace with serious incumbents is hard. To get that right the first time, you need to know which GTM approach fits your product and stage before you spend the time and budget on the wrong one.
What You’ll Learn
In this webinar, you’ll learn practical framework for choosing and running your Go-To-Market strategy, specifically how to:
- Identify which GTM strategy is right for your comapny: product-led, ABM, inbound, community, partnerships, distribution, or beachhead
- Match your GTM approach to your stage (the lifecycle you are in or headed to)
- Build an economic value story to reduce sales cycle time and close the right buyers
- Avoid the 3 most common GTM mistakes founders make
Webinar Host
CEO Corinne Cavanaugh
Corinne is a three-time founder and CEO. She leads a team of eight exceptional Chief Marketing Officers who are experts in their respective industries and verticals. Her company connects capital-backed founders with their first CMO to grow revenue and valuation quickly. She’s led marketing strategy in civic, tech, retail, hospitality, the built environment, civic, financial services, healthcare, insurance, publishing, global health, and education industries. At Microsoft, she built a white-glove program in Azure Data Engineering that drove $572M in new revenue and 76% growth in one year. At Liberty Mutual, she led a channel partner strategy that delivered an 8% business lift nationally.
She’s a three-time author, has appeared on over 30 podcasts, radio shows and television programs, and is the host of the Lightning Speed podcast. She is also an accredited investor and active member of Keiretsu Forum, holds a holds a Master’s degree from Harvard University and is President of the Washington state chapter of Harvard Women’s Alumnae-i Network. Now through select partnerships she’s bringing free marketing strategy webinars to ambitious founders.
Sachin Phadke
Director, Technical PM, Cloud and Customer Experience
Microsoft, Azure Data
“Corinne is always willing to step in and help solve the most complex problems on hand. She is a go-getter and always aims for perfection. In the time working with Corinne I’ve personally had the opportunity to grow; she encourages you to think outside the box and leads by example.”
Miwa Monji
Sr. Marketing Manager, Portfolio Planning & Roadmap
Microsoft, Azure Data
“Fantastic partner and collaborator. I am fortunate to work closely with Corinne on GTM motions across the Azure Data portfolio, analyst relations and other Corporate Vice President Engagements. She plays an essential role in shaping the narrative and communication strategy for customers and other externally facing audiences.”
Anis Delaney
LearningDevelopment & Operations
Liberty Mutual
“It’s true that Corinne is an expert in online marketing. Corinne is remarkable beacuse of her advocacy. She listens to customers, stakeholders and colleagues alike and assures their needs are addressed.”
Jayme Power
Chief Operating Officer
Special Olympics USA Games
“The video is AMAZING! I’m so excited and proud to be sharing it this afternoon with our partners. I’m crying this morning because I am so moved and inspired by it. Thank you for meeting our tight timeline.”
Who This Is For
This webinar is for revenue focused founders who need a Go-To-Market strategy that works the first time. If you are part of a sales team, this probably isn’t for you. If you’re the person deciding who the best customers are and you are serious about growing your company quickly, it is.
Sign up now to reserve your seat.
8/14/2026 9:30AM Pacific Time.
This is a real Zoom meeting with Corinne and other founders, not a webinar casting. There will be 5 min of live Q&A at the end. While we all intend to watch webinar playbacks, we never do, so prioritize this meeting if you are serious about growth.